Whose ad technology provider controls are used when an Ad Manager account is linked to multiple Ad Exchange/AdSense accounts?
It depends on how the Ad Manager publisher is sending traffic.
If the Ad Manager publisher is sending traffic using: | The ad technology provider controls for this account are used |
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One or more of the following:
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The Ad Manager account where the setup occurred for the line item, Open Bidding Yield Group, or First Look. |
Other means, such as:
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The Ad Manager account whose network is assigned to the Ad Exchange account. Learn more about accounts in Ad Manager. |