Jump to: Audience segment insights | Sell-through rate | Top bundles | Top content | Top device | Top series | Traffic forecast
Whether you're viewing all of your video content, or only content assigned to specific metadata key-values or content bundles, Ad Manager displays performance data in insights cards, without having to run a report.*
An overview of the information you'll see in these cards is shown here.
Where available, you can click to see data from another date range, data from specific devices, and/or data from specific audience segments.
Audience segment insightsYour demographics-based audience segments where the most impressions served. Audience insights data reflects impressions matching your active first-party segments.** |
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Top bundlesYour video content bundles where the most impressions served. |
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Top contentYour video content with the most impressions served.
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Top deviceDevices where the most impressions were served. |
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Traffic forecastThe previous week's traffic compared to a 5‑week traffic forecast. Click View in traffic forecast for more tools to analyze past and future impressions. |
Data represents publisher owned and operated properties and YouTube.
YouTube content metadata is searchable in content explorer and insight data includes YouTube.
* Data presented in insights cards is sampled data, which has been aggregated for scale and speed. You can use Ad Manager reporting for the most‑precise impression data.
** Audience segment insights require the use of first-party audience segments. Data is only displayed when a segment reaches 1000 impressions. If no data is displayed, there may not be enough impression data for the chosen segment(s).