Your campaign’s status lets you know whether your campaigns are running or not. Check the Status column to see if your campaigns are running as you'd expect or address any issues that may be holding up your campaign.
The table below shows the different types of campaign statuses and what they mean.
| Status | What it means |
|---|---|
| This campaign is active and eligible to show ads. | |
| This campaign is not serving ads because you paused it. Pausing a campaign means that your ads don't show or accumulate new clicks until resumed. | |
| This campaign is not serving ads because you removed it. Removing a campaign means that ads don't show or accumulate new clicks. | |
|
This campaign hasn’t started yet. The campaign’s start date is a future date. |
|
|
The campaign has ended. The campaign’s end date has passed. |
|
| The campaign has expired because the campaign has been inactive for more than 18 months. Expired campaigns can only be removed and can't be restarted. | |
This campaign is not running and there is a problem that needs to be fixed. Problems can be the following:
|
Click the heading of the Status column to sort your campaigns by status.
Change a campaign status
- Sign in to your AdMob account at https://apps.admob.com.
- Click Campaigns in the sidebar.
- Tick the tick box next to the campaign with the status that you want to change.
Note: If you’ve added dimensions from your campaign page, click Restore defaults in order to select a campaign.
- Click Change status to select one of the following campaign statuses:
- Enable: Selecting this status will enable the campaign to run.
- Pause: Selecting this status will pause the campaign.
- Remove: Selecting this status will remove the campaign from your account.