Update to Location asset requirements (December 2023)

Google provides translated versions of our Help Centre, although they are not meant to change the content of our policies. The English version is the official language that we use to enforce our policies. To view this article in a different language, use the language drop-down at the bottom of the page.

On December 2023, Google will update the Location asset requirements.

This update clarifies the types of location assets that are not allowed on Google Ads. Locations that are closed, not recognised by Google or do not match the business running the ad, will not be allowed as Location assets. Also, assets with products or services that do not match the specified location will not be allowed.

For more information, please see the Location asset requirements article in Google Ads.

(Posted 20 November 2023)

Was this helpful?

How can we improve it?
true
Search
Clear search
Close search
Google apps
Main menu
4577987564121964602
true
Search Help Centre
true
true
true
true
true
73067
false
false