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In January 2025, the Japan country-specifics of the Healthcare and medicines policy will be updated to allow online pharmacies and telemedicine providers to promote prescription drug services.
The Japan country-specifics will be updated to the following, and applications will open when the policy launches. This update will not affect current policy for retailers of over-the-counter medicines.
Product | Allowed? |
---|---|
Online pharmacies, telemedicine |
Allowed with limitations Google allows the promotion of online medicine retailers, online pharmacies and telemedicine that meet the following requirements. Online medicine retailers must have a valid licence and be registered with the Ministry of Health, Labour and Welfare (MHLW). Online pharmacies must meet one of the following requirements in order to promote prescription drug services:
Telemedicine providers must meet one of the following requirements in order to promote prescription drug services:
Advertisers must also be certified with Google. See how to apply. |
Violations of this policy will not lead to immediate account suspension without prior warning. A warning will be issued at least seven days prior to any suspension of your account.
(Posted on 21 November 2024)