Update to Political content policy (November 2024)

Google provides translated versions of our Help Centre, although they are not meant to change the content of our policies. The English version is the official language that we use to enforce our policies. To view this article in a different language, use the language drop-down at the bottom of the page.

On 11 November 2024, Google will update the Political content policy to lift the temporary restrictions on ads relating to the US elections as follows:

We will remove the restrictions on ads relating to US elections serving in the US which started after the last polls closed on election day, 5 November 2024. This includes US election ads as well as ads that refer to US elections, their processes or outcomes.

Please note, ads that were restricted from serving in the US due to the pause will automatically resume serving.

(Posted on 8 November 2024)

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