Advertiser claims

Google provides translated versions of our Help Centre, although they are not meant to change the content of our policies. The English version is the official language that we use to enforce our policies. To view this article in a different language, use the language drop-down at the bottom of the page.

The Google Ads policy on Advertiser Claims will change around mid-April 2012. The policy is changing to clarify our guidelines about misleading offers and unverified claims in ads globally. We made this decision to help maintain a positive experience for users. After the new policy goes into effect, the policy description will be updated to reflect this change.
(Posted on 3 April 2012)

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