[UA] Traffic from search engine robots [Legacy]

You are viewing a legacy article about Universal Analytics. Learn more about Google Analytics 4 replacing Universal Analytics.

The Analytics JavaScript only sends data to Analytics when JavaScript is enabled. Because most search engine robots do not activate JavaScript, robot traffic is not counted in Analytics when using a JavaScript tracking method.

If the search engine that crawls your site does activate JavaScript, or if you specifically configure your website server files to send the Analytics tracking beacon, you will receive search engine robot data in your reports.

Was this helpful?

How can we improve it?
true
Choose your own learning path

Check out google.com/analytics/learn, a new resource to help you get the most out of Google Analytics 4. The new website includes videos, articles, and guided flows, and provides links to the Google Analytics Discord, Blog, YouTube channel, and GitHub repository.

Start learning today!

Search
Clear search
Close search
Google apps
Main menu
6234342642453770094
true
Search Help Center
true
true
true
true
true
69256
true
false