[UA] Salesforce Marketing Cloud reporting integration [Legacy]

You are viewing a legacy article about Universal Analytics. Learn more about Google Analytics 4 replacing Universal Analytics.

The Google Analytics 360 integration with Salesforce Marketing Cloud lets you see Analytics campaign, usage, and content data in Salesforce. Learn more

Link Analytics to Marketing Cloud

Required permissions

  • Administrator permission for Marketing Cloud
  • Editor role for the Analytics property you want to link

Link the accounts

You link the accounts in Marketing Cloud. Learn more

Related resources

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