Private Auctions

Private Auctions is a feature that allows sellers control over how they sell publisher inventory, while providing preferred buyers an advantage in auction buys.

In a private auction, publishers either invite specific buyers to participate or enable buyer visibility of the private auction, allowing them to apply for an invite. A portion of their non-guaranteed inventory is available to these buyers at specific minimum prices.

For detailed information, including how they work, see the topics below.

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