Coming soon: Reporting updates in April 2023

Campaign Manager 360

Verification deprecation and rebrand

Campaign Manager 360's Verification is being rebranded to Brand Controls. This rebrand will improve existing workflows for viewing brand safety coverage and setting brand safety controls for ads running through Campaign Manager 360. Verification will be deprecated in February 2023. Until the deprecation, Brand Controls will be the default UI, but users can return to the Verification UI. Users can use Instant Reporting to monitor brand safety controls and tag issues. There will not be any changes to ad serving capabilities with this launch. 

Path type will be removed from some reports

The Path type dimension will be removed from Floodlight reports and Path to Conversion reports.

Rich Media dimensions & metrics removed from some reports

The following Rich Media dimensions & metrics will be removed from Floodlight & Path to Conversion reports:

Removed metrics

  • Average Display Time
  • Average Expansion Time
  • Average Interaction Time
  • Average Time
  • Backup Image
  • Code Serves
  • Counters
  • Dynamic Impressions
  • Exits
  • Expansion Time
  • Expansions
  • Full-Screen Average View Time
  • Full-Screen Impressions
  • Full-Screen Video Completions
  • Full-Screen Video Plays
  • Full-Screen View Time
  • Full-Screen Views
  • HTML5 Impressions
  • Interaction Rate
  • Interactive Impressions
  • Manual Closes
  • Rich Media Click Rate
  • Timers
  • Timers Time
  • Total Display Time
  • Total Interaction Time
  • Total Interactions
  • Video Average View Time
  • Video Companion Clicks
  • Video Completions
  • Video First Quartile Completions
  • Video Full-Screen
  • Video Interaction Rate
  • Video Interactions
  • Video Length
  • Video Midpoints
  • Video Mutes
  • Video Pauses
  • Video Plays
  • Video Progress Events
  • Video Replays
  • Video Skips
  • Video Stops
  • Video Third Quartile Completions
  • Video Unmutes
  • Video View Rate
  • Video View Time
  • Video Views​​

Removed dimensions

  • Backup Image
  • Counters
  • Exits
  • Expansion Time
  • Expansions
  • Full-Screen Impressions
  • Full-Screen Video Completions
  • Full-Screen Video Plays
  • HTML5 Impressions
  • Has Backup Image
  • Has Counters
  • Has Dynamic Impressions
  • Has Exits
  • Has Expansions
  • Has Full-Screen Impressions
  • Has Full-Screen Video Completions
  • Has Full-Screen Video Plays
  • Has Full-Screen Views
  • Has HTML5 Impressions
  • Has Interactive Impressions
  • Has Manual Closes
  • Has Timers
  • Has Video Companion Clicks
  • Has Video Completions
  • Has Video First Quartile Completions
  • Has Video Full-Screen
  • Has Video Interactions
  • Has Video Midpoints
  • Has Video Mutes
  • Has Video Pauses
  • Has Video Plays
  • Has Video Progress Events
  • Has Video Replays
  • Has Video Skips
  • Has Video Stops
  • Has Video Third Quartile Completions
  • Has Video True Views
  • Has Video Unmutes
  • Has Video Views
  • Interaction Count: Mobile Rich Media
  • Interaction Count: Rich Media
  • Interactive Impressions
  • Manual Closes
  • Rich Media Custom Event Count
  • Rich Media Custom Event Path Summary
  • Rich Media Standard Event Count
  • Rich Media Standard Event Path Summary
  • Timers
  • Total Display Time
  • Total Interaction Time
  • Video Companion Clicks
  • Video Completions
  • Video First Quartile Completions
  • Video Full-Screen
  • Video Interactions
  • Video Length
  • Video Midpoints
  • Video Mutes
  • Video Pauses
  • Video Plays
  • Video Progress Events
  • Video Replays
  • Video Skips
  • Video Stops
  • Video Third Quartile Completions
  • Video True Views
  • Video Unmutes
  • Video Views

Display & Video 360

Renaming filters

First Party Audience List and Third Party Audience List filters both appear as Filter by Audience List ID in exported files in report builder. This change will make it more clear which fields are being used for filtering in the output file.

Report Builder to BigQuery Export: Revenue metrics updated from integer to float

The following metrics will be updated to FLOAT rather than INTEGER formatting type:

Updated metrics

Display & Video 360 reporting name

Display & Video 360 API name

Client Cost (Advertiser Currency)

METRIC_CLIENT_COST_ADVERTISER_CURRENCY

Client Cost (Partner Currency)

N/A

Client Cost (USD)

N/A

CPM Fee 1 (Advertiser Currency)

METRIC_CPM_FEE1_ADVERTISER

CPM Fee 1 (Partner Currency)

METRIC_CPM_FEE1_PARTNER

CPM Fee 1 (USD)

METRIC_CPM_FEE1_USD

CPM Fee 2(Advertiser Currency)

METRIC_CPM_FEE2_ADVERTISER

CPM Fee 2(Partner Currency)

METRIC_CPM_FEE2_PARTNER

CPM Fee 2(USD)

METRIC_CPM_FEE2_USD

CPM Fee 3 (Advertiser Currency)

METRIC_CPM_FEE3_ADVERTISER

CPM Fee 3 (Partner Currency)

METRIC_CPM_FEE3_PARTNER

CPM Fee 3 (USD)

METRIC_CPM_FEE3_USD

CPM Fee 4 (Advertiser Currency)

METRIC_CPM_FEE4_ADVERTISER

CPM Fee 4 (Partner Currency)

METRIC_CPM_FEE4_PARTNER

CPM Fee 4 (USD)

METRIC_CPM_FEE4_USD

CPM Fee 5 (Advertiser Currency)

METRIC_CPM_FEE5_ADVERTISER

CPM Fee 5 (Partner Currency)

METRIC_CPM_FEE5_PARTNER

CPM Fee 5 (USD)

METRIC_CPM_FEE5_USD

Data Fees (Advertiser Currency)

METRIC_DATA_COST_ADVERTISER

Data Fees (Partner Currency)

METRIC_DATA_COST_PARTNER

Data Fees (USD)

METRIC_DATA_COST_USD

Agency Trading Desk Fee (Advertiser Currency)

METRIC_FEE10_ADVERTISER

Agency Trading Desk Fee (Partner Currency)

METRIC_FEE10_PARTNER

Agency Trading Desk Fee (USD)

METRIC_FEE10_USD

Data Management Platform Fee (Advertiser Currency)

METRIC_FEE11_ADVERTISER

Data Management Platform Fee (Partner Currency)

METRIC_FEE11_PARTNER

Data Management Platform Fee (USD)

METRIC_FEE11_USD

Integral Ad Science Pre-Bid Fee (Advertiser Currency)

METRIC_FEE12_ADVERTISER

Integral Ad Science Pre-Bid Fee (Partner Currency)

METRIC_FEE12_PARTNER

Integral Ad Science Pre-Bid Fee (USD)

METRIC_FEE12_USD

DoubleVerify Pre-Bid Fee (Advertiser Currency)

METRIC_FEE13_ADVERTISER

DoubleVerify Pre-Bid Fee (Partner Currency)

METRIC_FEE13_PARTNER

DoubleVerify Pre-Bid Fee (USD)

METRIC_FEE13_USD

ShopLocal Fee (Advertiser Currency)

METRIC_FEE14_ADVERTISER

ShopLocal Fee (Partner Currency)

METRIC_FEE14_PARTNER

ShopLocal Fee (USD)

METRIC_FEE14_USD

TrustMetrics Fee (Advertiser Currency)

METRIC_FEE15_ADVERTISER

TrustMetrics Fee (Partner Currency)

METRIC_FEE15_PARTNER

TrustMetrics Fee (USD)

METRIC_FEE15_USD

MediaCost Data Fee (Advertiser Currency)

METRIC_FEE16_ADVERTISER

MediaCost Data Fee (Partner Currency)

METRIC_FEE16_PARTNER

MediaCost Data Fee (USD)

METRIC_FEE16_USD

Integral Ad Science Video Fee (Advertiser Currency)

METRIC_FEE17_ADVERTISER

Integral Ad Science Video Fee (Partner Currency)

METRIC_FEE17_PARTNER

Integral Ad Science Video Fee (USD)

METRIC_FEE17_USD

MOAT Video Fee (Advertiser Currency)

METRIC_FEE18_ADVERTISER

MOAT Video Fee (Partner Currency)

METRIC_FEE18_PARTNER

MOAT Video Fee (USD)

METRIC_FEE18_USD

Nielsen Digital Ad Ratings Fee (Advertiser Currency)

METRIC_FEE19_ADVERTISER

Nielsen Digital Ad Ratings Fee (Partner Currency)

METRIC_FEE19_PARTNER

Nielsen Digital Ad Ratings Fee (USD)

METRIC_FEE19_USD

Third-Party Ad Server Fee (Advertiser Currency)

METRIC_FEE2_ADVERTISER

Third-Party Ad Server Fee (Partner Currency)

METRIC_FEE2_PARTNER

Third-Party Ad Server Fee (USD)

METRIC_FEE2_USD

comScore vCE in DoubleClick Fee (Advertiser Currency)

METRIC_FEE20_ADVERTISER

comScore vCE in DoubleClick Fee (Partner Currency)

METRIC_FEE20_PARTNER

comScore vCE in DoubleClick Fee (USD)

METRIC_FEE20_USD

Adloox Fee (Advertiser Currency)

METRIC_FEE21_ADVERTISER

Adloox Fee (Partner Currency)

METRIC_FEE21_PARTNER

Adloox Fee (USD)

METRIC_FEE21_USD

Adloox Pre-Bid Fee (Advertiser Currency)

METRIC_FEE22_ADVERTISER

Adloox Pre-Bid Fee (Partner Currency)

METRIC_FEE22_PARTNER

Adloox Pre-Bid Fee (USD)

METRIC_FEE22_USD

Premium Fee (Advertiser Currency)

METRIC_PREMIUM_FEE_ADVERTISER_CURRENCY

Premium Fee (Partner Currency)

N/A

Premium Fee (USD)

N/A

AdLingo Fee (Advertiser Currency)

METRIC_ADLINGO_FEE_ADVERTISER_CURRENCY

AdLingo Fee (Partner Currency)

N/A

AdLingo Fee (USD)

N/A

Custom Fee 1 (Advertiser Currency)

METRIC_CUSTOM_FEE_1_ADVERTISER_CURRENCY

Custom Fee 1 (Partner Currency)

N/A

Custom Fee 1 (USD)

N/A

Custom Fee 2(Advertiser Currency)

METRIC_CUSTOM_FEE_2_ADVERTISER_CURRENCY

Custom Fee 2(Partner Currency)

N/A

Custom Fee 2(USD)

N/A

Custom Fee 3(Advertiser Currency)

METRIC_CUSTOM_FEE_3_ADVERTISER_CURRENCY

Custom Fee 3(Partner Currency)

N/A

Custom Fee 3(USD)

N/A

Custom Fee 4(Advertiser Currency)

METRIC_CUSTOM_FEE_4_ADVERTISER_CURRENCY

Custom Fee 4(Partner Currency)

N/A

Custom Fee 4(USD)

N/A

Custom Fee 5(Advertiser Currency)

METRIC_CUSTOM_FEE_5_ADVERTISER_CURRENCY

Custom Fee 5(Partner Currency)

N/A

Custom Fee 5(USD)

N/A

DoubleVerify Fee (Advertiser Currency)

METRIC_FEE3_ADVERTISER

DoubleVerify Fee (Partner Currency)

METRIC_FEE3_PARTNER

DoubleVerify Fee (USD)

METRIC_FEE3_USD

Advanced Ad Serving Fee (Advertiser Currency)

METRIC_FEE31_ADVERTISER

Advanced Ad Serving Fee (Partner Currency)

METRIC_FEE31_PARTNER

Advanced Ad Serving Fee (USD)

METRIC_FEE31_USD

Adsafe Fee (Advertiser Currency)

METRIC_FEE4_ADVERTISER

Adsafe Fee (Partner Currency)

METRIC_FEE4_PARTNER

Adsafe Fee (USD)

METRIC_FEE4_USD

AdXpose Fee (Advertiser Currency)

METRIC_FEE5_ADVERTISER

AdXpose Fee (Partner Currency)

METRIC_FEE5_PARTNER

AdXpose Fee (USD)

METRIC_FEE5_USD

Vizu Fee (Advertiser Currency)

METRIC_FEE6_ADVERTISER

Vizu Fee (Partner Currency)

METRIC_FEE6_PARTNER

Vizu Fee (USD)

METRIC_FEE6_USD

Aggregate Knowledge Fee (Advertiser Currency)

METRIC_FEE7_ADVERTISER

Aggregate Knowledge Fee (Partner Currency)

METRIC_FEE7_PARTNER

Aggregate Knowledge Fee (USD)

METRIC_FEE7_USD

Teracent Fee (Advertiser Currency)

METRIC_FEE8_ADVERTISER

Teracent Fee (Partner Currency)

METRIC_FEE8_PARTNER

Teracent Fee (USD)

METRIC_FEE8_USD

Evidon Fee(Advertiser Currency)

METRIC_FEE9_ADVERTISER

Evidon Fee(Partner Currency)

METRIC_FEE9_PARTNER

Evidon Fee(USD)

METRIC_FEE9_USD

Programmatic Guaranteed savings re-invested due to frequency (Advertiser Currency)

METRIC_PROGRAMMATIC_GUARANTEED_SAVINGS_RE_INVESTED_DUE_TO_FREQUENCY_ADVERTISER_CURRENCY

Media Cost (Advertiser Currency)

METRIC_MEDIA_COST_ADVERTISER

Media Cost (Partner Currency)

METRIC_MEDIA_COST_PARTNER

Media Cost (USD)

METRIC_MEDIA_COST_USD

Media Fee 1 (Advertiser Currency)

METRIC_MEDIA_FEE1_ADVERTISER

Media Fee 1 (Partner Currency)

METRIC_MEDIA_FEE1_PARTNER

Media Fee 1 (USD)

METRIC_MEDIA_FEE1_USD

Media Fee 2 (Advertiser Currency)

METRIC_MEDIA_FEE2_ADVERTISER

Media Fee 2 (Partner Currency)

METRIC_MEDIA_FEE2_PARTNER

Media Fee 2 (USD)

METRIC_MEDIA_FEE2_USD

Media Fee 3 (Advertiser Currency)

METRIC_MEDIA_FEE3_ADVERTISER

Media Fee 3 (Partner Currency)

METRIC_MEDIA_FEE3_PARTNER

Media Fee 3 (USD)

METRIC_MEDIA_FEE3_USD

Media Fee 4 (Advertiser Currency)

METRIC_MEDIA_FEE4_ADVERTISER

Media Fee 4 (Partner Currency)

METRIC_MEDIA_FEE4_PARTNER

Media Fee 4 (USD)

METRIC_MEDIA_FEE4_USD

Media Fee 5 (Advertiser Currency)

METRIC_MEDIA_FEE5_ADVERTISER

Media Fee 5 (Partner Currency)

METRIC_MEDIA_FEE5_PARTNER

Media Fee 5 (USD)

METRIC_MEDIA_FEE5_USD

Platform Fee (Advertiser Currency)

METRIC_PLATFORM_FEE_ADVERTISER

Platform Fee (Partner Currency)

METRIC_PLATFORM_FEE_PARTNER

Platform Fee (USD)

METRIC_PLATFORM_FEE_USD

Profit (USD)

METRIC_PROFIT_USD

Revenue (Advertiser Currency)

METRIC_REVENUE_ADVERTISER

Revenue (Partner Currency)

METRIC_REVENUE_PARTNER

Revenue (USD)

METRIC_REVENUE_USD

Billable Cost (Advertiser Currency)

METRIC_BILLABLE_COST_ADVERTISER

Billable Cost (Partner Currency)

METRIC_BILLABLE_COST_PARTNER

Billable Cost (USD)

METRIC_BILLABLE_COST_USD

Total Media Cost(Advertiser Currency)

METRIC_TOTAL_MEDIA_COST_ADVERTISER

Revenue eCPE (Advertiser Currency)

METRIC_TRUEVIEW_AVG_CPE_ADVERTISER

Revenue eCPE (Partner Currency)

METRIC_TRUEVIEW_AVG_CPE_PARTNER

Revenue eCPE (USD)

METRIC_TRUEVIEW_AVG_CPE_USD

Revenue eCPV (Advertiser Currency)

METRIC_TRUEVIEW_CPV_ADVERTISER

Revenue eCPV (Partner Currency)

METRIC_TRUEVIEW_CPV_PARTNER

Revenue eCPV (USD)

METRIC_TRUEVIEW_CPV_USD

Total Conversion Value(Advertiser Currency)

METRIC_TRUEVIEW_TOTAL_CONVERSION_VALUES_ADVERTISER

Total Conversion Value(Partner Currency)

METRIC_TRUEVIEW_TOTAL_CONVERSION_VALUES_PARTNER

Total Conversion Value(USD)

METRIC_TRUEVIEW_TOTAL_CONVERSION_VALUES_USD

Spot Cost (Advertiser Currency)(Advertiser Currency)

N/A

DV3 reporting name

Dv3 API name

Client Cost (Advertiser Currency)

METRIC_CLIENT_COST_ADVERTISER_CURRENCY

Client Cost (Partner Currency)

N/A

Client Cost (USD)

N/A

CPM Fee 1 (Advertiser Currency)

METRIC_CPM_FEE1_ADVERTISER

CPM Fee 1 (Partner Currency)

METRIC_CPM_FEE1_PARTNER

CPM Fee 1 (USD)

METRIC_CPM_FEE1_USD

CPM Fee 2(Advertiser Currency)

METRIC_CPM_FEE2_ADVERTISER

CPM Fee 2(Partner Currency)

METRIC_CPM_FEE2_PARTNER

CPM Fee 2(USD)

METRIC_CPM_FEE2_USD

CPM Fee 3 (Advertiser Currency)

METRIC_CPM_FEE3_ADVERTISER

CPM Fee 3 (Partner Currency)

METRIC_CPM_FEE3_PARTNER

YouTube Search and YouTube Video merging to YouTube under inventory source

The values YouTube Search and YouTube Videos will be merged into a single value YouTube in the inventory source dimension.

Campaign Manager 360 & Display & Video 360

Change date/time formatting in CSV/Excel reports

The date/time row in the headers of CSV/Excel reports and in notification emails gives the time that the report was generated. The format will be changed, for example: "5:25 PM" changes to "5:25\xE2\x80\xAFPM", where "\xE2\x80\xAF" is three UTF8 bytes that will visually appear as a space. This change could cause customer CSV parsing scripts to fail.

BigQuery exported report metric name changes

The spelling will be corrected in four field names.

Old name New name
unqiue_reach_average_impression_frequency unique_reach_average_impression_frequency
nielsen_unqiue_audience nielsen_unique_audience
win_loss_deal_avaliable_requests win_loss_deal_available_requests
win_loss_lineitem_avaliable_requests win_loss_lineitem_available_requests

 

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