URL-Keyed Pseudonymous Metrics

Data processor mode is currently only available for users on managed ChromeOS devices in these countries.

For users who have it enabled, URL-Keyed Pseudonymous Metrics (UKM) sends metrics tied to URLs to Google, to improve searches and browsing. UKM data is only collected from users who have both (i) enabled metrics collection, and (ii) enabled the "Make Searches and Browsing Better" setting. This article is intended for administrators and end users who want to learn about what data is collected by UKM and how it’s processed by Google.

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This is an Optional Service. Use of Optional Services is not covered by data processor mode, and is instead governed by the Google Terms of Service, Privacy Policy, and any service-specific terms.

For more information, and to learn how to enable/disable this service see UrlKeyedAnonymizedDataCollectionEnabled.

Data processed by this service

UKM processes data to see which websites users are interacting with and how those websites perform when visited. This information helps Google provide a personalized experience for the user and enhances Google’s ability to improve our products and services.

Data Type / Category
Description
Examples
User usage Information URL-keyed metrics

URL visited, form submission events,

Form autofill usage,

ChromeOS device management state,

Background fetch events, etc.

Performance Information Data related to how Chrome, ChromeOS and features are performing for the web pages

Page load time,

Page memory used,

CPU usage,

Detected page language

User Information Data related to a user such as demographics, with privacy-preserving noise added, and settings/preferences

Gender

Approximate age band

Extension Information Data related to the installed extensions and their usage Number of enabled extensions with various permissions and capabilities.

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