The Display & Video 360 API lets developers build applications that directly integrate with Display & Video 360. Using the Display & Video 360 API, you can more efficiently manage your Display & Video 360 accounts and activity.
Note that only Admin, Standard, and Read only user roles have API access.Before you start using the API
Because implementing the Display & Video 360 API requires programming skills, the best results can be achieved by Display & Video 360 customers who employ software developers.
Note: There are 2 APIs in Display & Video 360 and they each have different use cases:
- The Display & Video 360 API is the programmatic interface for Display & Video 360. You can use the Display & Video 360 API to automate complex Display & Video 360 workflows, including uploading and building creatives, managing line items and their targeting, and generating and downloading structured data files. Learn more about support relating to the DV360 API.
- The Bid Manager API is a programmatic interface for the Display & Video 360 reporting feature. You can use the Bid Manager API to build and run report queries, and download the resulting report file. Learn more about support for Bid Manager API (reporting).
Structured Data Files
If you want to programmatically create and manage insertion orders and line items, you can do so using Structured Data Files.
Next steps
- Read the Getting Started tutorial, which demonstrates how to get started with the Display & Video 360 API.