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The “Linked accounts” page has been upgraded. To link product accounts and connect to data sources, view the new “Data manager” page in Google Ads. Learn more About the Data manager page.

Glossary

Learn the terminology
Connection
A data object imported from a data source–for example, an individual table or file.

Data source
A connected product, imported file, or third-party integration–for example, BigQuery.

Destination
(use case)
A use case; typically a Google product or product feature, where imported data is activated–for example, Google Ads Customer Match.

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