Google Ads Video campaigns not running: Your budget is too low or the bid is too close to the budget

A low budget can limit the results of your video campaign. For example, if your budget is only $1.00 USD and your CPV is only $0.10 USD, then your bid doesn’t have enough flexibility to spend within the budget.

A poor bid to budget ratio can lead some campaigns to not serve. Learn more About budget requirements for Video campaigns.

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Check other common reasons why your ads are not running.