Google Ads Shopping campaign not running: Expired items via the “expiration date” attribute

If products have been uploaded into the Merchant Center feed along with the expiration_date attribute, these products stop serving after the date included.

What you can do

  • Check the products in the feed to confirm if their expiration date has not passed.

 

Your Google Ads account

 


Need something else?

Check other common reasons why your ads are not running.

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