Google Ads Shopping campaign not running: Products are not eligible to serve

The fastest way to verify if products in a Shopping campaign are eligible to serve is to check the "Products" tab.

What you can do

1. In your Google Ads account, click Assets.

2. Click Products.

3. Then click "Diagnostics" tab.

4. Verify if products are in status "Ready to serve".

Your Google Ads account

Need something else?

Check other common reasons why your ads are not running.