The vehicle fulfilment [vehicle_fulfillment] attribute is used to detail the method by which the vehicle will be delivered to the customer. This group attribute is used with the shop code [store_code] sub-attribute for in-store and deliver-to-shop fulfilment. Shop code [store_code] isn't required for online offers.
The vehicle fulfilment [vehicle_fulfillment] attribute can be repeated up to three times for each offer, allowing dealers to specify an option for each fulfilment type.
In this article
When to use
Required for each offer that has an option for a delivery through vehicle fulfilment.
This attribute uses the following supported values:
- In store
[in_store]- This value is for vehicles online that are currently available in a shop. In-store
[in_store]value requires a list of one or more shop code values.
- This value is for vehicles online that are currently available in a shop. In-store
- Deliver to shop
[ship_to_store]- This value is for vehicles online that are available to be delivered to a customer's local dealership for pick-up. Deliver-to-shop
[ship_to_store]value requires a list of one or more shop code values.
- This value is for vehicles online that are available to be delivered to a customer's local dealership for pick-up. Deliver-to-shop
- Online
[online]- This value is for vehicles available online to be delivered to the customer's address.
Format
Follow these formatting guidelines to make sure that Google understands the data that you submit.
Learn when and how to submit your product data in English.
| Type | Unicode characters (recommended: ASCII only) |
|---|---|
| Repeated field | Yes, up to three times, once per option type. |
| File format | Example value |
| Type | Unicode characters (recommended: ASCII only) |
| Character limit |
For shop codes, 64. For vehicle fulfilment, either in store or deliver to shop, up to 500 shop codes are supported, delimited by a colon ( : ). |
| Text/tab-delimited | in_store:1111 |
| XML (feeds) |
|
To format your data for Content API, go to the Vehicle ads Content API guidelines.
Guidelines
Follow these guidelines to make sure that you submit high-quality data for your products.
Minimum requirements
This is the requirement that you must meet to show your product in Merchant Center. If you don't follow this requirement, we'll disapprove your product and notify you in your Merchant Center account.
-
If the method for vehicle fulfilment is either in-store or deliver to shop, then the shop code
[store_code]sub-attribute must also be submitted along with one or more appropriate shop code values. -
If you are specifying more than one shop code value, then repeat
:store_codein the header for each shop code, up to the specified maximum.
:' is still required for each shop code mentioned in the header.Examples
Submitting the vehicle_fulfillment group attribute
| Group attribute | vehicle_fulfillment |
| Accepted values |
|
| Sub-attributes |
|
Text feeds
Format the group attribute name using vehicle_fulfillment, then adding in parentheses one of the supported fulfilment values followed by store_code (as needed). The store_code sub-attribute needs to be repeated for each shop code value that you want to submit, separated by a colon ( : ).
Example: In-store fulfilment
If the store_code sub-attribute is repeated in the group attribute name, but only one shop code value is submitted, the entry will still be accepted since there's only one colon in the value.
When a colon (:) doesn't indicate a separate sub-attribute value, the value should be surrounded by quotes (").
| Name | vehicle_fulfillment(option:store_code:store_code) |
| Values |
|
Example: Online fulfilment
The shop_code sub-attribute isn't required for online offers.
| Name | vehicle_fulfillment(option) |
| Value | online |
Example 3: Hybrid offer
A hybrid offer combines both of the above examples as separate columns in the data.
{other feed cols} |
vehicle_fulfillment(option) |
|
| … | online |
in_store:1111:2222 |
Google Sheets
Format the group attribute name the same way as with text feeds. When a colon (:) isn't used to separate sub-attribute values, it should be submitted with a preceding backslash (\).
| Name | vehicle_fulfillment(option:store_code:store_code) |
| Values |
|
XML feeds
Include the store_code sub-attribute as needed. To specify different fulfilment options, submit multiple vehicle_fulfillment attributes and include the store_code sub-attribute.
Example
<g:vehicle_fulfillment>
<g:option>online</g:option>
</g:vehicle_fulfillment>
<g:vehicle_fulfillment>
<g:option>in_store</g:option>
<g:store_code>1111</g:store_code>
<g:store_code>2222</g:store_code>
</g:vehicle_fulfillment>
