Spam

We don't allow apps that spam users or Google Play, such as apps that send users unsolicited messages or apps that are repetitive or low quality.

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Message spam

We don’t allow apps that send SMS, email or other messages on behalf of the user without giving the user the ability to confirm the content and intended recipients.

Examples of common violations

When the user pressed the ‘Share’ button, the app sent messages on the user’s behalf without giving them the ability to confirm the content and intended recipients:

Web views and affiliate spam

We don’t allow apps whose primary purpose is to drive affiliate traffic to a website or provide a web view of a website without permission from the website owner or administrator.

Examples of common violations

An app whose primary purpose is to drive referral traffic to a website to receive credit for user sign-ups or purchases on that website.
Apps whose primary purpose is to provide a web view of a website without permission:

① This app is called 'Ted’s Shopping Deals' and it simply provides a web view of Google Shopping.

Repetitive content

We don't allow apps that merely provide the same experience as other apps already on Google Play. Apps should provide value to users through the creation of unique content or services.

Examples of common violations

Copying content from other apps without adding any original content or value.
Creating multiple apps with highly similar functionality, content and user experience. If these apps are each small in content volume, developers should consider creating a single app that aggregates all the content.

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Spam

COLLAPSE ALL EXPAND ALL

Message spam

Web views and affiliate spam

Repetitive content

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