About price accuracy
Price accuracy represents a data quality requirement for holiday rentals, and is a reflection of how complete and accurate your pricing is in your price feed relative to the prices shown on your website. Google frequently performs price accuracy checks and shares up-to-date results with partners through Hotel Centre. Google expects partners to comply with the Price Accuracy Policy and Referral Experience Policy at all times, and to troubleshoot issues using self-service tools in Hotel Centre.
- Google will work with partners on implementing taxes and fees specific to their holiday rental properties into the price feed, such as on-site payments and additional mandatory charges.
- Google will assist in troubleshooting any pricing issues to ensure that onboarding partners can maintain an 'Excellent' price accuracy score for three consecutive days in order for the account to be activated.
Guidelines for prices to be passed to Google
| Pricing type | Required to provide to Google | Examples |
| Base rate | Yes | -- |
| Mandatory taxes | Yes | Local taxes |
| Mandatory fees | Yes | Cleaning fees |
| Fixed charges | Yes | Electricity usage (fixed cost per guest/night/stay) |
| Usage or consumption-based charges | No | Electricity usage (per kWh) |
| Refundable fees | No | Security deposit (returned to user in best case scenario) |
| Mandatory on-site fees or taxes | Yes | Resident-exempt fees or taxes (charges contingent on verifying a guest's identity) |