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This help center shows articles applicable to Merchant Center Next. Learn more about the upgrade and get answers to frequently asked questions.

WebP added as a supported image format in Merchant Center

We’ve updated the Merchant Center image requirements so that you can now submit a WebP (.webp) image as a valid value for the image_link and additional_image_link attributes. This new format is approved in addition to JPEG (.jpg/.jpeg), PNG (.png), GIF (.gif), BMP (.bmp), and TIFF (.tif/.tiff) images.

WebP is a modern image format that provides superior lossless and lossy compression for images on the web. Using WebP, webmasters and web developers can create smaller, richer images that make the web faster. Learn more about WebP.

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