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Condition [condition]

Note: Refurbished and Used products aren't currently displayed on Demand Gen ads on the Discover surface.

Use the condition [condition] attribute to tell potential customers about the condition of the product you're selling. It’s important to set this value correctly since it is used to refine search results.

An illustration of a shoe that isn't in new condition

In this article

When to use

OptionalOptional for each new product

RequiredRequired for each used and refurbished product

These are the supported values for this attribute:

  • New [new]. Your product is new and has never been used. It's in its original packaging, which has not been opened.
  • Refurbished [refurbished]. While your product isn’t new, it has been professionally restored to working order so that it appears new, and it comes with a warranty. The product might or might not be in its original packaging. This is sometimes referred to as "remanufactured".
  • Used [used]. Your product is second-hand or has been modified from the original condition as sold by the manufacturer. For example, the product shows wear or has been used before, the original packaging has been opened or is missing, or the product has been customized, repackaged, autographed, or otherwise modified from its original state.

Note: These values must be submitted in English.

Format

Follow these formatting guidelines to make sure Google understands the data you're submitting.

Learn when and how to submit your product data in English

Supported values
  • new
  • refurbished
  • used

Note these values must be submitted in English

Repeated field No
Schema.org property
(What's this?)

Offer.itemCondition, Type: OfferItemCondition

Mapping:

  • new: NewCondition
  • refurbished: RefurbishedCondition
  • used: DamagedCondition, UsedCondition
File format Example value
Text feeds used
XML feeds <g:condition>used</g:condition>
To format your data for Content API, see the Content API for Shopping resource.
Note: To ensure that this product data attribute gets recognized by our system correctly, remember to submit your data source file in a format that we support.

Minimum requirements

These are the requirements you'll need to meet to show your product. If you don't follow these requirements, we'll disapprove your product and let you know in your Merchant Center account.

Additional guidelines

Review each section closely to determine if the requirements apply to your country or product. If you don't follow requirements that apply to you, we'll disapprove your product and let you know in your Merchant Center account.

Printer cartridges
The condition you submit depends on whether the printer cartridge you’re selling is used, refurbished, refilled, or new. Learn more about requirements for printer cartridges

Vehicle ads

For users in Germany, please keep in mind that a car is only considered “new” if:

  • It is type-approved and was first registered for use on public roads no more than eight months ago or
  • Has mileage of 1,000km or less.

Best practices

These best practices can help you go beyond the basic requirements to optimize your product data for performance.

Consider using automatic item updates to help you avoid condition mismatches. Automatic item updates is a feature that compares the values you submit in other parts of your product data against the values submitted for the condition [condition] attribute to automatically update the condition of your products, preventing disapprovals.

Examples

Apparel

An illustration of a scarf that isn't in new condition

Product data for a new orange polka-dot scarf
Attribute Value
Title [title] Polka dot scarf - orange and black
Condition [condition] new
Price [price] 15.00 USD
Color [color] Orange/black

 

Product data for a used orange polka-dotted scarf
Attribute Value
Title [title] Polka dot scarf - used - orange and black
Condition [condition] used
Price [price] 5.00 USD
Color [color] Orange/black

An illustration of a shoe that isn't in new condition

Product data for new pink high heel shoes, size 6
Attribute Value
Title [title] High Heels - hot pink - Size 6
Condition [condition] new
Price [price] 59.00 USD
Color [color] Hot pink
Size [size] 6

 

Product data for vintage pink high heel shoes, size 6
Attribute Value
Title [title] Hot Pink Vintage High Heels - 1930s - Size 6
Condition [condition] used
Price [price] 10.00 USD
Color [color] Hot pink
Size [size] 6
Electronics

Product data for a black Chromecast 2, 1080p, wi-fi, new
Attribute Value
Title [title] Google Chromecast 2 - 1080p - Wi-Fi - Black
Condition [condition] new
GTIN [gtin] 0811571016518
Brand [brand] Google

 

Product data for a black Chromecast 2, 1080p, wi-fi, refurbished
Attribute Value
Title [title] Refurbished Google Chromecast 2 - 1080p - Wi-Fi - Black
Condition [condition] refurbished
GTIN [gtin] 0811571016518
Brand [brand] Google
Phone and tablet

An illustration with 3 different colors of one mobile phone

Product data for a Google Pixel 3, 32 GB, midnight blue, unlocked, new
Attribute Value
Title [title] Google Pixel 3 ;- 32 GB - Midnight Blue - unlocked
Condition [condition] new
GTIN [gtin] 3234567890126
Brand [brand] Google
Google product category [google_product_category] Electronics > Communications > Telephony > Mobile Phones

 

Product data for a Google Pixel 2, 32 GB, midnight blue, unlocked, refurbished
Attribute Value
Title [title] Google Pixel 2 - Refurbished- 32 GB - Midnight Blue - unlocked
Condition [condition] refurbished
GTIN [gtin] 3234567890126
Brand [brand] Google
Google product category [google_product_category] Electronics > Communications > Telephony > Mobile Phones

Memorabilia

An image showing a baseball cap memorabilia.

Product data for new collectible memorabilia
Attribute Value
Title [title] Limited edition 2020 championship hat
Condition [condition] new
Price [price] 129.00 USD
Color [color] Blue

 

Product data for modified collectible memorabilia
Attribute Value
Title [title] Limited edition 2020 championship hat - signed - in display case.
Condition [condition] used
Price [price] 155.00 USD
Color [color] Blue

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