Set ads to target U.S. congressional districts

Instructions

How to format congressional district codes

Targeting a congressional district is very similar to other location targeting. Instead of entering the name of the geographic location that you’d like to target, you simply enter a district code.

The district code is formatted like this: XX-#

“XX” indicates the state's postal abbreviation, and "#" represents the congressional district number.

For example, if you target the 34th district in California, enter CA-34.&;

For single-digit district numbers, enter the digit without a zero. For example, if you target the 9th district in California, enter CA-9.

Here are a few more examples of correct and incorrect entries:

• Correct: AL-4, CA-20
• Incorrect: AL-04, California-20

How to target congressional districts

1. Sign in to your Search Ads 360 experience.
2. Navigate to a Google Ads client account.
3. From the page menu on the left, click Campaigns.
4. Click the name of the campaign that you'd like to edit.
5. From the page menu on the left, click on the Audiences & content drop down.
6. Click Locations.
7. Click the pencil icon .
8. In the “Enter a location to target” box, type the congressional code you want to target.
9. In the dropdown menu that appears, select the name of the congressional district name you want to target.
10. Click Target.
11. Click Save.