About Performance Max for store goals

Performance Max campaigns for store goals are designed to help businesses provide their potential customers the information that they need to decide when and how to visit their stores. Performance Max campaigns for store goals streamline the process for you, making it easy to promote your stores across Google’s largest properties including the Google Search Network, Maps, YouTube, Gmail, and the Google Display Network. Add a few lines of text, creative assets, and a budget, and the rest is optimized to help customers find you.

With Google Ads Performance Max for store goals, you can also promote products at your physical locations – like retail stores, grocery stores, restaurants, or auto dealerships. These ads can be used to highlight product-specific details to encourage users to visit your location. If you have offline media or printed ads, local product promotions can help expand your advertising online.

With Search Ads 360, your Google Ads Performance Max for store goals campaign will be eligible to appear across Google's properties. This includes:

  • Google Search Network
  • Google Display Network
  • Google Maps
  • Gmail
  • YouTube
  • your Business Profile.

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