This article explains how to set a conversion action goal in a campaign.
- Sign in to your Search Ads 360 experience.
- Navigate to a sub-manager or client account.
- On the page menu, click Campaigns.
- Click the name of the campaign you want.
- On the page menu, click Settings.
- Click Conversion goals.
- On the "Campaign settings" page, in the "Conversions' area, select the conversion goals you want to use.
Not all options may be available for all campaign types. Learn more About conversion goals.
- Click Save.
After you setup the conversion goal, it might take some time to show optimal performance. It is recommended to wait 2-3 conversion delay cycles before assessing the performance of your campaign with its newly chosen conversion goal.