Schedule Google Ads assets

 This article applies only to Google Ads accounts in the new Search Ads 360.

You can schedule your assets to only show during specific times of the day or during a specific time frame. For example, you can schedule call assets so they only show during the hours your business is able to take calls.

Instructions

1. Sign in to your Search Ads 360 experience.
2. Navigate to a Google Ads client account.
3. From the page menu, click Assets.
4. In the "Assets" column, hover over the asset you want to edit and click the pencil icon when it appears​.
5. Select Edit.
6. Click Advanced options to expand the section.
7. Under "Start date," click Select a date and choose when the callout asset should appear in your ads.
   • Repeat these steps to select an end date.
8. Under "Days and hours," select the days and times you'd like your callout asset to appear in your ads.
   • All times are in the time zone of your account.
9. Click Add schedule to enter additional time frames for your callout assets to appear.
10. Click Save.

Related links

• About assets
• Select assets to use
• See asset performance
• Make assets more likely to show