An auto company has several hundred Floodlight activities on Campaign Manager 360, but is only interested in reporting on Request a quote for Search Ads 360. The company can set up a Floodlight instruction to include the Floodlight activity group that contains the related Request a quote Floodlight activities. Campaign Manager 360 will continue to report on all Floodlight activities for the advertiser, but Search Ads 360 will only report on the Request a quote Floodlight activity group.
Follow these steps to include the Request a quote Floodlight activity group and exclude all others in the advertiser:
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Navigate to an advertiser.
Steps for navigating to an advertiser-
Click the navigation bar to display navigation options.
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In the "Agency" list, click on the agency that contains the advertiser. You can search for an agency by name or scroll through the list.
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In the "Advertiser" list, click on the advertiser.
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Click Apply or press the Enter key.
Search Ads 360 displays the advertiser page, which contains data for all of the advertiser’s engine accounts.
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In the left navigation panel, click Advertiser settings.
Don't see Advertiser settings? Only Search Ads 360 agency managers or advertiser managers can see Advertiser settings in the left navigation panel. -
Click the Floodlight▼ tab and select Floodlight instructions.
The current Floodlight instructions for the advertiser appear. -
Create an instruction to exclude all Floodlight activities:
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Click + Floodlight instruction, which appears above the reporting table.
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From the Apply instruction to list, select All Floodlight activities.
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From the Floodlight instruction type list, select Inclusion status.
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Select the Exclude option.
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Click Save.
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Create an instruction to include the Request a quote Floodlight activity group:
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Click + Floodlight instruction, which appears above the reporting table.
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From the Apply instruction to list, select Floodlight activity group.
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In the box that appears, select the Request a quote Floodlight activity.
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From the Floodlight instruction type list, select Inclusion status.
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Select the Include option.
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Click Save.
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