There are many ways that you can make money on YouTube. You could start working with brands, and earn money through brand partnerships. You can also participate in the YouTube Partner Program (YPP) to turn on monetization for your videos. Being in YPP means you can share in revenue from ads on long-form and Shorts Feed videos, YouTube Premium subscriptions, and other monetization features.
Intro to Making Money on YouTube
If you’re in the YouTube Partner Program, you have flexibility in the ways you can earn from your content. If you’d like to know more, you can explore the following monetization options:
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Advertising revenue: Share in revenue from ads that play between Shorts in the Shorts Feed. |
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Channel memberships: Your members make recurring monthly payments in exchange for exclusive, members-only perks you offer on your channel. |
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Shopping: Your fans can browse and buy products from brands that are showcased on your Shorts. |
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Super Thanks: Earn revenue from viewers who want to show extra gratitude for your content. Viewers can buy a fun one-time animation shown only to them over your Short. As an added bonus, they can also post a colorful, and customizable comment in the comments section. |
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YouTube Premium Revenue: Get your share of a subscriber’s YouTube Premium subscription fee when they watch your content. |
Things to keep in mind
- Each monetization feature has different eligibility requirements. To access all the ways to earn, make sure you've completed the steps to turn on monetization for your YouTube channel.
- You can choose from many revenue sources. If you’re not sure which one to choose, turn to other creators for inspiration. Observe how they are using YouTube Monetization features, and pick the ones that are most relevant for you.
We recommend
Since the YouTube Partner Program allows revenue sharing from ads on your videos, advertising revenue is a great place to start. As your channel continues to grow and your audience develops, start exploring the other monetization features available for you.
Next: check out tips for getting brand deals