These features are only available to partners using YouTube's Content Manager to manage their copyrighted content.
YouTube has three registered DPids:
- YouTube - PADPIDA2013020802I
- YouTube_ContentID - PADPIDA2015120100H
- YouTube_CreatorMusic - PADPIDA2022021109P
The header identifies both the sender (you) and the recipient (YouTube) by their unique DDEX Party ID (DPid).
- To deliver content for YouTube Premium only, use YouTube (PADPIDA2013020802I) as the MessageRecipient.
- To deliver content for Content ID only, use YouTube_ContentID (PADPIDA2015120100H) as the MessageRecipient.
- To use the same feed to deliver content for both YouTube Premium and Content ID, include both YouTube and YouTube_ContentID as MessageRecipients. Please note that multiple MessageRecipients were added to the ERN message in v3.7.
- To deliver license strategies for Creator Music only, use YouTube_CreatorMusic (PADPIDA2022021109P) as the MessageRecipient.
- Note: The related sound recording asset should already exist in Content Manager.
- To use the same feed to deliver content for both YouTube Premium and Content ID with Creator Music license strategies, you must include YouTube, YouTube_ContentID, and YouTube_CreatorMusic as MessageRecipients.
The example below shows how to address a feed to both YouTube and YouTube_ContentID.
Example 1
<MessageHeader>
<MessageThreadId>1</MessageThreadId>
<MessageId>9543BD3607862A82E04400144FEAB9A6</MessageId>
<MessageSender>
<PartyId>PADPIDAZZZZXXXXXXU</PartyId>
<PartyName>
<FullName>ABC Label</FullName>
</PartyName>
</MessageSender>
<MessageRecipient>
<PartyId>PADPIDA2013020802I</PartyId>
<PartyName>
<FullName>YouTube</FullName>
</PartyName>
</MessageRecipient>
<MessageRecipient>
<PartyId>PADPIDA2015120100H</PartyId>
<PartyName>
<FullName>YouTube_ContentID</FullName>
</PartyName>
</MessageRecipient>
<MessageCreatedDateTime>2011-02-03T09:57:14Z</MessageCreatedDateTime>
<MessageControlType>LiveMessage</MessageControlType>
</MessageHeader>
If you are delivering content for a third party, use the <SentOnBehalfOf>
element to provide the DPid of the third party. The third party must be a registered YouTube partner, and must already be linked to your YouTube Content Manager account (by your partner representative). All assets created will be linked to the third party’s account.
<MessageHeader>
<MessageThreadId>1</MessageThreadId>
<MessageId>9543BD3607862A82E04400144FEAB9A6</MessageId>
<MessageSender>
<PartyId>PADPIDAZZZZXXXXXXU</PartyId>
<PartyName>
<FullName>XYZ aggregator</FullName>
</PartyName>
</MessageSender>
<SentOnBehalfOf>
<PartyId>PADPIDAZZZZZZZZZZU</PartyId>
<PartyName>
<FullName>ACME label</FullName>
</PartyName>
</SentOnBehalfOf>
<MessageRecipient>
<PartyId>PADPIDA2013020802I</PartyId>
<PartyName>
<FullName>YouTube</FullName>
</PartyName>
</MessageRecipient>
<MessageCreatedDateTime>2011-02-03T09:57:14Z</MessageCreatedDateTime>
</MessageHeader>