Shopping ads is an AdSense for Search feature that lets you serve Shopping ads on relevant shopping queries on your site.
Benefits
- Better user experience: You can increase your site engagement by helping shoppers find the products they are looking for with relevant information like price, picture and promotions.
- Simple setup: You can try shopping ads in your search styles without having to re-tag your site.
- Higher revenue: You can generate higher RPMs by showing shopping ads on relevant queries.
How Shopping ads work
Like Search ads, Shopping ads also use search styles. You can either create new search styles in your AdSense account or edit your existing search styles.
Similarly, you can also customise search styles for shopping ads with search style shopping ads settings and enhance them with search style shopping ads extensions.