Notification

Please make sure to visit Your AdSense Page where you can find personalized information about your account to help you succeed with AdSense.

Reports

Pick the metrics for your report

Metrics, along with filters and breakdowns, determine what data is shown in your reports. Metrics represent the values that you're measuring. For example, you can measure your account performance by reviewing your earnings, number of clicks, number of page views, and so on.

On this page

What do metrics do?

Metrics represent the kinds of data or values contained in a report. They're usually arranged in columns and contain numbers or percentages.

When you add breakdowns, metric values are recalculated based on the new order or groupings the breakdowns create. Adding or removing metrics adds or removes a column of information from your report.

You can also use metrics to help you identify fluctuations in your account performance by comparing individual metric values to a metric's average value.

Where are the metrics in a report?

To access the list of available metrics, click Edit Edit above the chart area.

Example of metrics in a report.

The metrics already being used in a report appear as column headers in the report table.

Change the displayed metrics

Not all available metrics are displayed by default. You can pick different metrics to display in your reports.

  1. While viewing your report, click Edit Edit.
  2. In the "Pick your metrics" window, select the metrics you want to add or remove from your report.
    Tip: Use the search box to help you find metrics in the list.
  3. Click Apply.

    The selected metrics and data are automatically displayed in your report.

Was this helpful?

How can we improve it?
true
Unlock Growth Potential

Don't miss out on valuable AdSense insights. Opt in to receive performance reports, personalized tips, and webinar invites that can help boost your earnings

Opt in

Search
Clear search
Close search
Google apps
Main menu
1293538925693738194
true
Search Help Center
true
true
true
true
true
157
false
false