Add a draft campaign

When you post changes to an account, campaigns marked as draft are not posted with the rest of your changes. This makes them a great method for trying out experimental changes and campaign settings without worrying about the changes accidentally being posted to your Google Ads account. You can create a draft campaign at any time. You can also change the status of any unposted campaign to "Draft." 

Create a draft campaign

  1. In the type list, select Campaigns.
  2. In the data view, click Add campaign.
  3. In the edit panel, change the campaign status to Draft campaign.
  4. Enter the campaign name and budget.
  5. Optional: Edit the other campaign settings.

Change a new, unposted campaign to a draft campaign

  1. In the type list, select Campaigns.
  2. Select one or more campaigns that have never been posted. Once you post a campaign as active, paused, or removed, it isn't possible to change it back to a draft campaign.
  3. In the edit panel, change your status to Draft. Draft campaigns are marked [Draft] in the tree view.
  • Draft campaigns are marked [Draft] in the tree view.
  • You can change the status of a draft campaign any time to active or paused.
  • Once you post a campaign as active or paused, it isn't possible to change it back to a draft campaign.

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