This month’s newsletter is packed with the latest updates and resources. Discover how AI can enhance your Google Business Profile. Explore the new features in business verification, adding social media links to your Business Profile, and expert insights on the power of reviews. To get these newsletters delivered to your inbox each month, click here to subscribe.
Tips from Google Engineering Manager, Eric First
Eric First, an engineering manager at Google, shares his tips on how to spice up your Google Business Profile with your social media links. Earlier this year, we enabled social media posts to show directly on the Google search results page. This is a great way to inform customers what happens at your business, that includes updates, events, and offers. Learn how to manage social media links.
Tips from Google's Product Team: Interview with Eric First, Engineering Manager
Improve video verification success with actionable insights
To allow a fast and smooth verification process, we made some changes to video verification. You’ll now receive clear feedback and the reasons why your video submission isn’t approved. Here are some tips for successful resubmission of your video verification:
- Review the detailed feedback: Pay close attention to the reasons provided for the initial failure.
- Address all required information: Make sure your new video includes all previously fulfilled requirements and addresses the elements highlighted in your feedback that’s incomplete.
- Double-check for clarity: Make sure your video is clear and all details are visible.
Learn more about video verification.
Answer product questions to share info about what you sell
Good news! You can answer questions to help Google understand what you sell, even if you don't have a website. These questions are designed to help users find your products. When you answer these questions in Google Maps, your products will appear in search results.
To get started:
- On your device, open the Google Maps app
.
- At the bottom, tap Business
Products.
Products.The power of reviews
We know reviews are critical to success for businesses and for prospective customers. In honor of National Leave a Review Day on October 22nd, Google’s Lisa Landsman spoke with Liz Carter, Chief Marketing Officer (CMO) of Reputation.com, about the importance of reviews.
Tips for restaurants success
Research shows that 84% of people check a restaurant's menu online before they decide where to eat. You can maximize this info as our Google experts share the secrets to optimize your menu, photos, and more. Discover how to make your Google Business Profile irresistible to hungry customers. Read our blog post with SmartBrief.
NEW: Manage real-time reservations on Google
It’s now easier for diners to find and book tables at their favorite restaurants. With our new real-time reservation feature powered by Reserve with Google, diners can now find available time slots on a restaurant’s Business Profile. They can also find open tables for today, or adjust the date, time, and party to fit their needs.
This new feature benefits both diners and restaurants. Diners can quickly and easily find a table, while restaurants can increase bookings and fill more seats.
Learn more about Reserve with Google partners.
Maximize your ads with Performance Max
You can get the most out of your ad spend with Performance Max campaigns. This feature helps you promote your business across Google Search, Maps, Display, YouTube, Gmail, and Discover all from a single campaign.
With Performance Max, you choose the goals that matter to your business. Learn more about Performance Max campaigns .
Google Ads Tutorials: Creating a Performance Max campaign
Watch the AI workshop for veteran entrepreneurs
In honor of National Veterans Small Business week, Grow with Google and Blue Star Families (BSF) hosted a livestream event on November 13th to empower veteran-owned small businesses. The event featured an AI workshop from a Google professional trainer, a small business panel with veteran entrepreneurs, and resources from BSF. You can watch the livestream recording on demand below.
National Veterans Small Business Week | Grow with Google
Is your business veteran-owned? Let your customers know on Google Search and Maps by adding the “veteran-owned” attribute to your Business Profile. Learn how to share your business identity attributes.
AI workshop: Prompting essentials
Discover how AI can work for you with Google Prompting Essentials. To help you prompt effectively with no experience required, Google AI experts have designed a self-paced online course. Learn how to get started with Google Prompting Essentials.
- Save time on daily tasks: Practice to write prompts that can help you draft tailored emails or summarize lengthy documents.
- Unsure about complex projects: Turn your abstract ideas into concrete steps with advanced prompting techniques.
- Unsatisfied with the first try: Learn how to evaluate and iterate your prompt until you get the results you look for.
Get support from a Google Business Advisor
Our Small Business Advisors (SBA) program is a consultation service designed to help small business owners build and optimize their online presence. To help you learn more about the different Google tools, you can schedule an individual session for personalized, hands-on recommendations.
Appointments last 50 minutes and cost $39.99. Topics include Google Business Profile, Ads, Merchant Center, and more. Learn more about the Small Business Advisors service.
Are you a Google Business Profile API partner and have technical questions? Raise a support case here.
