Reporting navigation

Reporting enables you to view data for ads trafficked through Campaign Manager 360. It organizes performance data from your campaigns and makes it useful to you.

  • The Summary tab gives you an overview of campaign performance and lets you drill down to view the details. Learn more about Summary reports.

  • Instant reporting gives you access to data as soon as it becomes available. You can also use Instant reporting to conduct quick performance checks, run ad-hoc reports, and analyze common dimensions and metrics. You can save and export these reports for use in visualizations or other data transformation. Learn more about Instant reporting.
  • The Attribution tab enables you to create and edit data-driven attribution models with the Attribution Modeling Tool. Learn more about the Attribution Modeling Tool.

  • Verification checks your tags to make sure they are well-formed and provides quick statistics on geo-targeting and default ad rates. Verification also indicates the domains and URLs where your ads serve, and classifies your page content into categories. Learn more about Verification.

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