Learn about new features and updates to Display & Video 360 from April 2021
Campaign and workflow updates
Media cost markup option for revenue models deprecated
The media cost markup option is no longer an option for new revenue models due to low usage. Existing line items that use media cost markup will continue to be able to use this revenue model, but you won’t be able to create new line items with this setting.
Download the Combined tab into a .csv file
There is now a download button in the Combined tab of your campaigns that downloads a .csv file of your current view of your campaign, including custom columns. Use this download to share, review, and analyze data offline from your campaign.
Insights updates
New bid and budget metrics to help analyze pacing and performance
You can now include the following budget and flight related metrics and dimensions in offline and instant reporting:
- Dimensions:
- Budget segment budget
- Budget segment start date
- Budget segment end date
- Budget segment name
- Current Budget Segment Pacing %
- Budget type (segment)
- Line item budget
- Line item start date
- Line item end date
- Line item pacing %
- Current IO Goal Type
- Current IO Goal Value
- Metrics:
- % from current IO goal
These new fields can be helpful when analyzing pacing and performance.