OGG format support for audio creatives
Starting this week you’ll be able to upload OGG assets for audio creatives in both Display & Video 360 and Campaign Manager 360.
Tracking ad support for audio placements
You’ll soon be able to assign tracking ads to audio placements, just like you can for video and display placements. With this change, you’ll be able to create tracking ads in Campaign Manager 360 and assign them to YouTube audio creatives in Display & Video 360, as well as third-party ad served audio creatives. Support for using these tracking ads with non-YouTube audio creatives hosted by Display & Video 360 will come at a later date.
Creative names can soon be up to 512 characters long
Creative names are currently limited to 256 characters in Display & Video 360. We’re increasing this to 512 characters, which will match the limit in Campaign Manager 360. If you sync your creatives from a linked Campaign Manager 360 advertiser, placements with longer names in Campaign Manager 360 will no longer be trimmed when they’re synced over as creatives in Display & Video 360.