Campaign Manager 360
Verification deprecation and rebrand
Campaign Manager 360's Verification is being rebranded to Brand Controls. This rebrand will improve existing workflows for viewing brand safety coverage and setting brand safety controls for ads running through Campaign Manager 360. Verification will be deprecated in February 2023. Until the deprecation, Brand Controls will be the default UI, but users can return to the Verification UI. Users can use Instant Reporting to monitor brand safety controls and tag issues. There will not be any changes to ad serving capabilities with this launch.
Path type will be removed from some reports
The Path type dimension will be removed from Floodlight reports and Path to Conversion reports.
Rich Media dimensions & metrics removed from some reports
The following Rich Media dimensions & metrics will be removed from Floodlight & Path to Conversion reports:
Removed metrics
- Average Display Time
- Average Expansion Time
- Average Interaction Time
- Average Time
- Backup Image
- Code Serves
- Counters
- Dynamic Impressions
- Exits
- Expansion Time
- Expansions
- Full-Screen Average View Time
- Full-Screen Impressions
- Full-Screen Video Completions
- Full-Screen Video Plays
- Full-Screen View Time
- Full-Screen Views
- HTML5 Impressions
- Interaction Rate
- Interactive Impressions
- Manual Closes
- Rich Media Click Rate
- Timers
- Timers Time
- Total Display Time
- Total Interaction Time
- Total Interactions
- Video Average View Time
- Video Companion Clicks
- Video Completions
- Video First Quartile Completions
- Video Full-Screen
- Video Interaction Rate
- Video Interactions
- Video Length
- Video Midpoints
- Video Mutes
- Video Pauses
- Video Plays
- Video Progress Events
- Video Replays
- Video Skips
- Video Stops
- Video Third Quartile Completions
- Video Unmutes
- Video View Rate
- Video View Time
- Video Views
Removed dimensions
- Backup Image
- Counters
- Exits
- Expansion Time
- Expansions
- Full-Screen Impressions
- Full-Screen Video Completions
- Full-Screen Video Plays
- HTML5 Impressions
- Has Backup Image
- Has Counters
- Has Dynamic Impressions
- Has Exits
- Has Expansions
- Has Full-Screen Impressions
- Has Full-Screen Video Completions
- Has Full-Screen Video Plays
- Has Full-Screen Views
- Has HTML5 Impressions
- Has Interactive Impressions
- Has Manual Closes
- Has Timers
- Has Video Companion Clicks
- Has Video Completions
- Has Video First Quartile Completions
- Has Video Full-Screen
- Has Video Interactions
- Has Video Midpoints
- Has Video Mutes
- Has Video Pauses
- Has Video Plays
- Has Video Progress Events
- Has Video Replays
- Has Video Skips
- Has Video Stops
- Has Video Third Quartile Completions
- Has Video True Views
- Has Video Unmutes
- Has Video Views
- Interaction Count: Mobile Rich Media
- Interaction Count: Rich Media
- Interactive Impressions
- Manual Closes
- Rich Media Custom Event Count
- Rich Media Custom Event Path Summary
- Rich Media Standard Event Count
- Rich Media Standard Event Path Summary
- Timers
- Total Display Time
- Total Interaction Time
- Video Companion Clicks
- Video Completions
- Video First Quartile Completions
- Video Full-Screen
- Video Interactions
- Video Length
- Video Midpoints
- Video Mutes
- Video Pauses
- Video Plays
- Video Progress Events
- Video Replays
- Video Skips
- Video Stops
- Video Third Quartile Completions
- Video True Views
- Video Unmutes
- Video Views
Display & Video 360
Renaming filters
First Party Audience List and Third Party Audience List filters both appear as Filter by Audience List ID in exported files in report builder. This change will make it more clear which fields are being used for filtering in the output file.
Report Builder to BigQuery Export: Revenue metrics updated from integer to float
The following metrics will be updated to FLOAT rather than INTEGER formatting type:
Updated metrics
|
Display & Video 360 reporting name |
Display & Video 360 API name |
|---|---|
|
Client Cost (Advertiser Currency) |
METRIC_CLIENT_COST_ADVERTISER_CURRENCY |
|
Client Cost (Partner Currency) |
N/A |
|
Client Cost (USD) |
N/A |
|
CPM Fee 1 (Advertiser Currency) |
METRIC_CPM_FEE1_ADVERTISER |
|
CPM Fee 1 (Partner Currency) |
METRIC_CPM_FEE1_PARTNER |
|
CPM Fee 1 (USD) |
METRIC_CPM_FEE1_USD |
|
CPM Fee 2(Advertiser Currency) |
METRIC_CPM_FEE2_ADVERTISER |
|
CPM Fee 2(Partner Currency) |
METRIC_CPM_FEE2_PARTNER |
|
CPM Fee 2(USD) |
METRIC_CPM_FEE2_USD |
|
CPM Fee 3 (Advertiser Currency) |
METRIC_CPM_FEE3_ADVERTISER |
|
CPM Fee 3 (Partner Currency) |
METRIC_CPM_FEE3_PARTNER |
|
CPM Fee 3 (USD) |
METRIC_CPM_FEE3_USD |
|
CPM Fee 4 (Advertiser Currency) |
METRIC_CPM_FEE4_ADVERTISER |
|
CPM Fee 4 (Partner Currency) |
METRIC_CPM_FEE4_PARTNER |
|
CPM Fee 4 (USD) |
METRIC_CPM_FEE4_USD |
|
CPM Fee 5 (Advertiser Currency) |
METRIC_CPM_FEE5_ADVERTISER |
|
CPM Fee 5 (Partner Currency) |
METRIC_CPM_FEE5_PARTNER |
|
CPM Fee 5 (USD) |
METRIC_CPM_FEE5_USD |
|
Data Fees (Advertiser Currency) |
METRIC_DATA_COST_ADVERTISER |
|
Data Fees (Partner Currency) |
METRIC_DATA_COST_PARTNER |
|
Data Fees (USD) |
METRIC_DATA_COST_USD |
|
Agency Trading Desk Fee (Advertiser Currency) |
METRIC_FEE10_ADVERTISER |
|
Agency Trading Desk Fee (Partner Currency) |
METRIC_FEE10_PARTNER |
|
Agency Trading Desk Fee (USD) |
METRIC_FEE10_USD |
|
Data Management Platform Fee (Advertiser Currency) |
METRIC_FEE11_ADVERTISER |
|
Data Management Platform Fee (Partner Currency) |
METRIC_FEE11_PARTNER |
|
Data Management Platform Fee (USD) |
METRIC_FEE11_USD |
|
Integral Ad Science Pre-Bid Fee (Advertiser Currency) |
METRIC_FEE12_ADVERTISER |
|
Integral Ad Science Pre-Bid Fee (Partner Currency) |
METRIC_FEE12_PARTNER |
|
Integral Ad Science Pre-Bid Fee (USD) |
METRIC_FEE12_USD |
|
DoubleVerify Pre-Bid Fee (Advertiser Currency) |
METRIC_FEE13_ADVERTISER |
|
DoubleVerify Pre-Bid Fee (Partner Currency) |
METRIC_FEE13_PARTNER |
|
DoubleVerify Pre-Bid Fee (USD) |
METRIC_FEE13_USD |
|
ShopLocal Fee (Advertiser Currency) |
METRIC_FEE14_ADVERTISER |
|
ShopLocal Fee (Partner Currency) |
METRIC_FEE14_PARTNER |
|
ShopLocal Fee (USD) |
METRIC_FEE14_USD |
|
TrustMetrics Fee (Advertiser Currency) |
METRIC_FEE15_ADVERTISER |
|
TrustMetrics Fee (Partner Currency) |
METRIC_FEE15_PARTNER |
|
TrustMetrics Fee (USD) |
METRIC_FEE15_USD |
|
MediaCost Data Fee (Advertiser Currency) |
METRIC_FEE16_ADVERTISER |
|
MediaCost Data Fee (Partner Currency) |
METRIC_FEE16_PARTNER |
|
MediaCost Data Fee (USD) |
METRIC_FEE16_USD |
|
Integral Ad Science Video Fee (Advertiser Currency) |
METRIC_FEE17_ADVERTISER |
|
Integral Ad Science Video Fee (Partner Currency) |
METRIC_FEE17_PARTNER |
|
Integral Ad Science Video Fee (USD) |
METRIC_FEE17_USD |
|
MOAT Video Fee (Advertiser Currency) |
METRIC_FEE18_ADVERTISER |
|
MOAT Video Fee (Partner Currency) |
METRIC_FEE18_PARTNER |
|
MOAT Video Fee (USD) |
METRIC_FEE18_USD |
|
Nielsen Digital Ad Ratings Fee (Advertiser Currency) |
METRIC_FEE19_ADVERTISER |
|
Nielsen Digital Ad Ratings Fee (Partner Currency) |
METRIC_FEE19_PARTNER |
|
Nielsen Digital Ad Ratings Fee (USD) |
METRIC_FEE19_USD |
|
Third-Party Ad Server Fee (Advertiser Currency) |
METRIC_FEE2_ADVERTISER |
|
Third-Party Ad Server Fee (Partner Currency) |
METRIC_FEE2_PARTNER |
|
Third-Party Ad Server Fee (USD) |
METRIC_FEE2_USD |
|
comScore vCE in DoubleClick Fee (Advertiser Currency) |
METRIC_FEE20_ADVERTISER |
|
comScore vCE in DoubleClick Fee (Partner Currency) |
METRIC_FEE20_PARTNER |
|
comScore vCE in DoubleClick Fee (USD) |
METRIC_FEE20_USD |
|
Adloox Fee (Advertiser Currency) |
METRIC_FEE21_ADVERTISER |
|
Adloox Fee (Partner Currency) |
METRIC_FEE21_PARTNER |
|
Adloox Fee (USD) |
METRIC_FEE21_USD |
|
Adloox Pre-Bid Fee (Advertiser Currency) |
METRIC_FEE22_ADVERTISER |
|
Adloox Pre-Bid Fee (Partner Currency) |
METRIC_FEE22_PARTNER |
|
Adloox Pre-Bid Fee (USD) |
METRIC_FEE22_USD |
|
Premium Fee (Advertiser Currency) |
METRIC_PREMIUM_FEE_ADVERTISER_CURRENCY |
|
Premium Fee (Partner Currency) |
N/A |
|
Premium Fee (USD) |
N/A |
|
AdLingo Fee (Advertiser Currency) |
METRIC_ADLINGO_FEE_ADVERTISER_CURRENCY |
|
AdLingo Fee (Partner Currency) |
N/A |
|
AdLingo Fee (USD) |
N/A |
|
Custom Fee 1 (Advertiser Currency) |
METRIC_CUSTOM_FEE_1_ADVERTISER_CURRENCY |
|
Custom Fee 1 (Partner Currency) |
N/A |
|
Custom Fee 1 (USD) |
N/A |
|
Custom Fee 2(Advertiser Currency) |
METRIC_CUSTOM_FEE_2_ADVERTISER_CURRENCY |
|
Custom Fee 2(Partner Currency) |
N/A |
|
Custom Fee 2(USD) |
N/A |
|
Custom Fee 3(Advertiser Currency) |
METRIC_CUSTOM_FEE_3_ADVERTISER_CURRENCY |
|
Custom Fee 3(Partner Currency) |
N/A |
|
Custom Fee 3(USD) |
N/A |
|
Custom Fee 4(Advertiser Currency) |
METRIC_CUSTOM_FEE_4_ADVERTISER_CURRENCY |
|
Custom Fee 4(Partner Currency) |
N/A |
|
Custom Fee 4(USD) |
N/A |
|
Custom Fee 5(Advertiser Currency) |
METRIC_CUSTOM_FEE_5_ADVERTISER_CURRENCY |
|
Custom Fee 5(Partner Currency) |
N/A |
|
Custom Fee 5(USD) |
N/A |
|
DoubleVerify Fee (Advertiser Currency) |
METRIC_FEE3_ADVERTISER |
|
DoubleVerify Fee (Partner Currency) |
METRIC_FEE3_PARTNER |
|
DoubleVerify Fee (USD) |
METRIC_FEE3_USD |
|
Advanced Ad Serving Fee (Advertiser Currency) |
METRIC_FEE31_ADVERTISER |
|
Advanced Ad Serving Fee (Partner Currency) |
METRIC_FEE31_PARTNER |
|
Advanced Ad Serving Fee (USD) |
METRIC_FEE31_USD |
|
Adsafe Fee (Advertiser Currency) |
METRIC_FEE4_ADVERTISER |
|
Adsafe Fee (Partner Currency) |
METRIC_FEE4_PARTNER |
|
Adsafe Fee (USD) |
METRIC_FEE4_USD |
|
AdXpose Fee (Advertiser Currency) |
METRIC_FEE5_ADVERTISER |
|
AdXpose Fee (Partner Currency) |
METRIC_FEE5_PARTNER |
|
AdXpose Fee (USD) |
METRIC_FEE5_USD |
|
Vizu Fee (Advertiser Currency) |
METRIC_FEE6_ADVERTISER |
|
Vizu Fee (Partner Currency) |
METRIC_FEE6_PARTNER |
|
Vizu Fee (USD) |
METRIC_FEE6_USD |
|
Aggregate Knowledge Fee (Advertiser Currency) |
METRIC_FEE7_ADVERTISER |
|
Aggregate Knowledge Fee (Partner Currency) |
METRIC_FEE7_PARTNER |
|
Aggregate Knowledge Fee (USD) |
METRIC_FEE7_USD |
|
Teracent Fee (Advertiser Currency) |
METRIC_FEE8_ADVERTISER |
|
Teracent Fee (Partner Currency) |
METRIC_FEE8_PARTNER |
|
Teracent Fee (USD) |
METRIC_FEE8_USD |
|
Evidon Fee(Advertiser Currency) |
METRIC_FEE9_ADVERTISER |
|
Evidon Fee(Partner Currency) |
METRIC_FEE9_PARTNER |
|
Evidon Fee(USD) |
METRIC_FEE9_USD |
|
Programmatic Guaranteed savings re-invested due to frequency (Advertiser Currency) |
METRIC_PROGRAMMATIC_GUARANTEED_SAVINGS_RE_INVESTED_DUE_TO_FREQUENCY_ADVERTISER_CURRENCY |
|
Media Cost (Advertiser Currency) |
METRIC_MEDIA_COST_ADVERTISER |
|
Media Cost (Partner Currency) |
METRIC_MEDIA_COST_PARTNER |
|
Media Cost (USD) |
METRIC_MEDIA_COST_USD |
|
Media Fee 1 (Advertiser Currency) |
METRIC_MEDIA_FEE1_ADVERTISER |
|
Media Fee 1 (Partner Currency) |
METRIC_MEDIA_FEE1_PARTNER |
|
Media Fee 1 (USD) |
METRIC_MEDIA_FEE1_USD |
|
Media Fee 2 (Advertiser Currency) |
METRIC_MEDIA_FEE2_ADVERTISER |
|
Media Fee 2 (Partner Currency) |
METRIC_MEDIA_FEE2_PARTNER |
|
Media Fee 2 (USD) |
METRIC_MEDIA_FEE2_USD |
|
Media Fee 3 (Advertiser Currency) |
METRIC_MEDIA_FEE3_ADVERTISER |
|
Media Fee 3 (Partner Currency) |
METRIC_MEDIA_FEE3_PARTNER |
|
Media Fee 3 (USD) |
METRIC_MEDIA_FEE3_USD |
|
Media Fee 4 (Advertiser Currency) |
METRIC_MEDIA_FEE4_ADVERTISER |
|
Media Fee 4 (Partner Currency) |
METRIC_MEDIA_FEE4_PARTNER |
|
Media Fee 4 (USD) |
METRIC_MEDIA_FEE4_USD |
|
Media Fee 5 (Advertiser Currency) |
METRIC_MEDIA_FEE5_ADVERTISER |
|
Media Fee 5 (Partner Currency) |
METRIC_MEDIA_FEE5_PARTNER |
|
Media Fee 5 (USD) |
METRIC_MEDIA_FEE5_USD |
|
Platform Fee (Advertiser Currency) |
METRIC_PLATFORM_FEE_ADVERTISER |
|
Platform Fee (Partner Currency) |
METRIC_PLATFORM_FEE_PARTNER |
|
Platform Fee (USD) |
METRIC_PLATFORM_FEE_USD |
|
Profit (USD) |
METRIC_PROFIT_USD |
|
Revenue (Advertiser Currency) |
METRIC_REVENUE_ADVERTISER |
|
Revenue (Partner Currency) |
METRIC_REVENUE_PARTNER |
|
Revenue (USD) |
METRIC_REVENUE_USD |
|
Billable Cost (Advertiser Currency) |
METRIC_BILLABLE_COST_ADVERTISER |
|
Billable Cost (Partner Currency) |
METRIC_BILLABLE_COST_PARTNER |
|
Billable Cost (USD) |
METRIC_BILLABLE_COST_USD |
|
Total Media Cost(Advertiser Currency) |
METRIC_TOTAL_MEDIA_COST_ADVERTISER |
|
Revenue eCPE (Advertiser Currency) |
METRIC_TRUEVIEW_AVG_CPE_ADVERTISER |
|
Revenue eCPE (Partner Currency) |
METRIC_TRUEVIEW_AVG_CPE_PARTNER |
|
Revenue eCPE (USD) |
METRIC_TRUEVIEW_AVG_CPE_USD |
|
Revenue eCPV (Advertiser Currency) |
METRIC_TRUEVIEW_CPV_ADVERTISER |
|
Revenue eCPV (Partner Currency) |
METRIC_TRUEVIEW_CPV_PARTNER |
|
Revenue eCPV (USD) |
METRIC_TRUEVIEW_CPV_USD |
|
Total Conversion Value(Advertiser Currency) |
METRIC_TRUEVIEW_TOTAL_CONVERSION_VALUES_ADVERTISER |
|
Total Conversion Value(Partner Currency) |
METRIC_TRUEVIEW_TOTAL_CONVERSION_VALUES_PARTNER |
|
Total Conversion Value(USD) |
METRIC_TRUEVIEW_TOTAL_CONVERSION_VALUES_USD |
|
Spot Cost (Advertiser Currency)(Advertiser Currency) |
N/A |
|
DV3 reporting name |
Dv3 API name |
|
Client Cost (Advertiser Currency) |
METRIC_CLIENT_COST_ADVERTISER_CURRENCY |
|
Client Cost (Partner Currency) |
N/A |
|
Client Cost (USD) |
N/A |
|
CPM Fee 1 (Advertiser Currency) |
METRIC_CPM_FEE1_ADVERTISER |
|
CPM Fee 1 (Partner Currency) |
METRIC_CPM_FEE1_PARTNER |
|
CPM Fee 1 (USD) |
METRIC_CPM_FEE1_USD |
|
CPM Fee 2(Advertiser Currency) |
METRIC_CPM_FEE2_ADVERTISER |
|
CPM Fee 2(Partner Currency) |
METRIC_CPM_FEE2_PARTNER |
|
CPM Fee 2(USD) |
METRIC_CPM_FEE2_USD |
|
CPM Fee 3 (Advertiser Currency) |
METRIC_CPM_FEE3_ADVERTISER |
|
CPM Fee 3 (Partner Currency) |
METRIC_CPM_FEE3_PARTNER |
YouTube Search and YouTube Video merging to YouTube under inventory source
The values YouTube Search and YouTube Videos will be merged into a single value YouTube in the inventory source dimension.
Campaign Manager 360 & Display & Video 360
Change date/time formatting in CSV/Excel reports
The date/time row in the headers of CSV/Excel reports and in notification emails gives the time that the report was generated. The format will be changed, for example: "5:25 PM" changes to "5:25\xE2\x80\xAFPM", where "\xE2\x80\xAF" is three UTF8 bytes that will visually appear as a space. This change could cause customer CSV parsing scripts to fail.
BigQuery exported report metric name changes
The spelling will be corrected in four field names.
| Old name | New name |
|---|---|
| unqiue_reach_average_impression_frequency | unique_reach_average_impression_frequency |
| nielsen_unqiue_audience | nielsen_unique_audience |
| win_loss_deal_avaliable_requests | win_loss_deal_available_requests |
| win_loss_lineitem_avaliable_requests | win_loss_lineitem_available_requests |