Learn about new features and updates to Display & Video 360 from January 2023
Campaign and workflow updates
Custom Affinity audience targeting in Instant Reserve
This launch allows advertisers to create in-stream Instant Reserve campaigns targeting Custom Affinity audiences, including those targeting YouTube Select lineups. Custom Affinity audience targeting allows advertisers to reach customized user personas, inferred by the media they consume online and created by specifying keywords, URLs and apps that the target audience is interested in. Learn more about Instant Reserve deals for YouTube