Display & Video 360 will soon begin to auto-archive unused inventory sources
To make it easier to manage your active deals from the My Inventory tab, inventory sources that were created at least a year ago and have had no spend or activity will be automatically archived. There will be a bulk cleanup over the next few weeks of inventory sources that meet this criteria, and going forward these inventory sources will be automatically archived. You’ll see alerts that show which deals, deal groups, and line items are targeting the inventory sources that will be archived. You’ll be able to unarchive these inventory sources at any time using the status filters from the My Inventory tab.
Automatic deals to be deprecated soon
In order to simplify your deal management and streamline settings, the ability to set an inventory source as an automatic deal is being deprecated soon from Display & Video 360. You’ll no longer see this option on inventory sources throughout the platform.
Existing automatic deals that are targeted by a line item will be added to a new system-generated deal group. That deal group will then be targeted by the same line item as the automatic deal, so all of your inventory source targeting settings will be maintained.
Reach forecasting will soon be available for Gmail line items
Line item reach forecasting will soon be available when you’re creating a new Gmail line item. You’ll be able to see estimates of available impressions based on your line item settings, allowing you to see how your line item could perform based on your selected targeting settings and prevent potential underspend.
Target first-party Floodlight remarketing lists on Gmail
You’ll soon be able to reach first-party audiences through Gmail line items by targeting remarketing lists created from Campaign Manager-synced Floodlight activities.
Better understand how settings are inherited throughout Display & Video 360 with new messaging
You’ll soon see new informational text throughout Display & Video 360 that clarifies how settings are inherited and impact serving. You can easily spot these messages next to a icon. For example, you’ll see a message at partner-level targeting that clarifies what options will become the default for new insertion orders versus what options will impact existing insertion orders.
Simplified creative rejection alerts coming soon to the Intelligence Panel
Going forward, the Intelligence Panel will show only one alert per rejected creative, regardless of how many line items the creative is assigned to. Currently, the Intelligence Panel shows an alert for each line item the rejected creative was assigned to, making it difficult to parse through the alerts and troubleshoot the creative rejection.