To show your local products on Google, provide information about your business, shops and products. Use this implementation guide to set up either local inventory ads or free local product listings.
- Are you interested in onboarding via API? Learn more.
- Are you a retailer interested in having your POS/inventory data provider submit your inventory data to Google on your behalf? Or, are you a POS/inventory data provider who would like to submit your customers' data to Google? Learn how to get started.
Step 1: Set up your accounts |
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Step 2: Enable local inventory ads or free local product listings |
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Step 3: Add your business information |
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Step 4: Link your Business Profiles using your Business Profile Manager and select your business group |
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Step 5: Create, register and submit feeds |
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Step 6: Select your onboarding option: Do you have up to date inventory information?
Note: This step is only available for local inventory ads. If you’re setting up free local product listings, continue onto step 7.
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Step 7: Verify your about page (Austria, Germany and Switzerland only) | |
Step 8: Request inventory verification Note: Inventory verification isn’t required if you’ve been approved for merchant-hosted local shop front.
Learn more about the inventory verification process |
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Step 9: Set up Google Ads for local inventory ads (optional) |