- Select Keywords and Targeting > Placements.
- Click on Add placement.
- If prompted, select the campaign where you wish to add the new placement and click on OK.
- Enter your placement in the edit panel. Choose one of these formats:
- Enter a website URL, such as
example.com. - Enter a topic, following these formatting guidelines.
- Enter a website URL, such as
- Optional fields:
- Max. CPM, Max. CPC: Leave these fields blank to use the ad group default bid.
- Bid adjustment: Enter a bid adjustment from -90 to +900, inclusive.
- Status
- Final URL: Leave this field blank to use the ad's Final URL.
Related links
- Find out how to edit placements.
- Find out how to pause or resume placements.