Vehicle ads
Vehicle ads are a performance-focused lower funnel ad format, which allows auto advertisers to promote their entire inventory of vehicles to interested customers shopping for vehicles on Google. This format shows customers an image of the vehicle with important information such as make, model, price, mileage, and advertiser name. Showing inventory of available vehicles enriches the customer's purchase experience and provides more qualified leads for auto advertisers.
Get started
- Vehicle ads overview
- Vehicle ads activation
- Enable vehicle ads in your Performance Max campaigns
- Vehicle ads policies (Beta)
- Prerequisites for Vehicle ads in the EEA and the UK
- Vehicle ads image guidelines
- About the Vehicle ads partnership program
- About the Vehicle Feed Service Provider program (for dealers)
- About the Vehicle Feed Service Provider program (for providers)