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When travellers are looking for a place to stay, they expect to find relevant, up-to-date and accurate information to plan their trip. Follow these best practices for showing free booking links on Google to ensure that users will see the best options that you have available.
Provide your best rate
- Provide your lowest publicly available room rate for double occupancy.
- Ensure that you provide all mandatory taxes and fees that apply to any rate that you provide.
- Don't include optional fees, such as meal charges or parking. Learn more about our taxes and fees policy
Provide accurate prices
- Provide accurate prices and availability.
- Review your prices and availability often to ensure that what you're displaying as the price in search results matches the price that travellers will see on your booking site.
You can enter rates for up to two years in advance. Travellers can search for prices up to a year in advance with stays of up to 30 days.
Keep your account secured and updated
- Choose a strong password for your account.
- Update the software/operating system regularly.
- Close and remove your Google Business Profile if the business is no longer functioning.
For more information, visit our FAQ page.