Currently, Google shows your property's address, phone number, website link, and can also show your direct booking links. Some benefits of connecting your rates to Google include:
- Drive more bookings by displaying your availability on Google Search, Maps, and more.
- Increase the visibility of your hotel by running hotel ads.
- Connect with new and returning users and direct them to your site to book directly.
- Get performance data and insights that matter to you.
How can Google help me reach my customers?
The following guides are designed to help you get started with free booking links and hotel ads. Read the descriptions below and pick the right path for you!
Hotel owners
To be considered a hotel owner, you should own one or more commercial properties offering lodging and guest services provided by on-site staff. Some examples of such properties include: hotels, motels, resort hotels, inns, and hostels.
Learn more about how we classify properties
Connectivity partners
If you receive or manage rates, rooms, and availability for one or more hotel owners you’re probably a connectivity partner. Some examples include: online travel agencies, meta search engines, central management systems, property management systems, channel managers, and booking engines.
Agencies
Agencies work with hotel owners to market and advertise their properties. Most marketing agencies would be included in this category.
Vacation rental partners
Your company receives or manages rates, availability, and acts as the merchant for bookings for a set of vacation rental properties. For example, you might work for a property management business with real time booking functionality.