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How to fix: Incorrect landing page for checkout

Your checkout URLs don’t go to your checkout or cart

This issue is caused when your checkout URLs don’t go to your checkout or cart.

For example, you expect a cart or checkout page, but instead the redirect takes users immediately to a sign-in or PDP page.

Due to this issue, shopper continuity is broken as they transition off listings on Google to your cart or checkout site, most likely resulting in a reduction in conversions or sales. Also, mismatching product attributes can deter a shopper’s ability to complete the purchase with ease.

To resolve the issue, ensure that the provided cart or checkout URL lands the user only in your cart or checkout landing page respectively. Learn about Checkout URL specifications for what’s being defined as a “checkout page“.

Instructions

Step 1: See the affected products
  1. Sign in to your Merchant Center account.
  2. Select Products on the navigation menu, then click Diagnostics.
  3. Click the Item issues tab to view current issues affecting your products.

To download a list (.csv) of all affected products for all issues:

  • Click the download button Download next to the filter button Download, beneath the graph and above the list of issues.

To download a list (.csv) of all affected products for a particular issue:

  • Find the issue under the “Issue” column, then click the download button Download at the end of the row.

To view a list of up to 50 products with this particular issue:

  • Find the issue under the “Issue” column, then click View examples in the “Affected items” column.
Step 2: Turn on checkout
Step 3: Resubmit your product data
  1. After you’ve updated your product data, resubmit it using one of these methods:
  2. Next, check that you’ve fixed the issue by making sure it’s no longer listed on the Diagnostics page.

    Keep in mind: It may take some time for your change to be reflected on the Diagnostics page.

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