How to fix: Missing valid value in Link field

A valid value for the link [link] attribute value is required for the offer to serve. Update the attribute and submit your data again.

When using product pages with in-store availability, the product data you upload should have a valid link [link] attribute to serve. If you do not provide a valid link, your products will be disapproved.

The link provided must follow the landing page requirements for product pages with in-store availability.

In this article


Why this issue is happening

For one or more products, you did not provide a valid link [link] attribute for the offer to serve. Or, the link you provided for the offer does not meet our minimum requirements. Thus, it has been flagged as invalid. A valid link which meets the product pages with in-store availability requirements for the offer to serve.


How to fix your issue

Submit a valid value for the link [link] attribute.

Fix products one by one directly in Merchant Center

Step 1Go to Products in Merchant Center, then select the Needs attention tab.

Step 2Use the filter icon above the table to find all products affected by your issue.

Step 3 Click on the title of the issue you want to fix, then click Edit product.

Step 4 Remove any invalid links and add a valid url.

Step 5 Select Save.

Fix multiple products at once

Step 1 Go to Products in Merchant Center, then select the Needs attention tab.

Step 2 Use the filter icon above the table to find all products affected by your issue.

Step 3 Select the download icon to download a list (.csv) of all affected products for all issues or this particular issue.

Step 4 Cross reference the downloaded list with your uploaded product data, and make sure that the value submitted for the link [link] attribute is valid.

Step 5 Reupload your corrected product data to Merchant Center using your chosen upload method.


Next steps

After making the requested changes, check that you’ve fixed the issue by making sure it’s no longer listed on the “Needs attention” page.

Keep in mind: It may take some time for your change to be reflected on the “Needs attention” page.

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