Change spend targets in Bidding & planning

The new Search Ads 360 provides a feature that allows sub-managers to manage plan spend targets across multiple plans in bulk.

Change spend target in plans

  1. Sign in to your Search Ads 360 experience.
  2. Navigate to a sub-manager account.
  3. On the left page menu, click Bidding & planning.
  4. Click All plans in the sub-menu.
  5. Select one or more plans.
  6. Click Edit.
  7. Select Change spend targets from the dropdown menu.
  8. Select Increase spend target.
  9. Select the applicable currency.
    This option applies if you have multiple currencies under the current account.
  10. Enter the percentage by which you want to increase the spend target.
  11. (Optional) Enter the amount to set the “Upper spend target limit”.
  12. (Optional) Select Remove existing custom allocations.
    This option removes any custom allocations that are applied for selected plans. If you choose to not remove custom allocations, ensure there's sufficient target spend remaining to accommodate the custom allocations in place.
  13. (Optional) Click Preview to view the changes that will be made in the plan budget.
  14. Click Apply.

Change spend target in plans by a percentage

  1. Sign in to your Search Ads 360 experience.
  2. Navigate to a sub-manager account.
  3. On the left page menu, click Bidding & planning.
  4. Click All plans in the sub-menu.
  5. Select one or more plans.
  6. Click Edit.
  7. Select Change spend targets from the dropdown menu.
  8. Select Increase spend target or Decrease spend target.
  9. Select the applicable currency.
    This option applies if you have multiple currencies under the current account.
  10. Enter the percentage by which you want to increase the spend target.
  11. (Optional) Enter the amount to set the “Upper or lower spend target limit”.
  12. (Optional) Select Remove existing custom allocations.
    This option removes any custom allocations that are applied for selected plans. If you choose to not remove custom allocations, ensure there's sufficient target spend remaining to accommodate the custom allocations in place.
  13. (Optional) Click Preview to view the changes that will be made in the plan budget.
  14. Click Apply.

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