A dynamic ad target defines pages on your site that you want to advertise with Dynamic Search Ads. You can target your ads based on individual web pages, specific groups of pages, or target all of the pages on your website. You can view metrics for your specific dynamic targets in different supported advertising platforms.
Report on dynamic targets
- Sign in to your Search Ads 360 experience.
- Navigate to a client account.
- From the page menu, click Ads.
- From the table toolbar, click Add filters.
- From the drop-down, click Attributes and then click Ad type.
- Select Dynamic Search Ads from the “Ad type” drop-down.
- Click the Segment button and then click Ad destination.
- By default, the reporting table displays client account metrics, such as clicks and impressions.
- To view metrics about Floodlight conversions that are attributed to the dynamic targets, select your custom columns from the Column menu below the performance summary graph.
- To download the report for offline analysis, click the download icon
, which appears above the reporting table.