To report on the effectiveness of your Microsoft Advertising remarketing targets at the client account, campaign, or ad group level, you can view metrics, and you can add or remove columns from the statistics table for the conversion statistics such as actions, transactions, and revenue.
View performance metrics of a Microsoft Advertising remarketing target in Search Ads 360
- Sign in to your Search Ads 360 experience.
- Navigate to a Microsoft Advertising client account.
- In the page menu, click Audiences.
- You have three tables to view the performance metrics of:
- Audience segments
- Demographics
- Exclusions
- Click on the arrow to expand the tables.
- In the table toolbar, click the 3-dot icon and select View detailed report.