About feed items download

In the new Search Ads 360, Templates helps you control, adjust, and monitor output to allocate traffic across different advertising platforms. Google Merchant feed and non-retail feeds linked to your account automatically update, providing fresh data for your templates. You can download feed items from your new Search Ads 360 account to help you manage your templates more easily.

Benefits

Downloading feed items can help you:

• Design effective templates. By downloading your feed items file, you can closely examine how your feed data is structured. This analysis helps you create optimal templates for your account.
• Create custom dimensions more easily. Populating your custom dimensions becomes easier when you use a downloaded feed items file.
• Avoid errors when testing formulas on top of Feed columns. When you test formulas for your templates, there’s no need to try out the formulas directly during template setup, as you can use the feed items file for testing.

Instructions

You can download feed items in the new Search Ads 360 by following these steps:

1. Sign in to your Search Ads 360 experience.
2. Navigate to a sub-manager account.
3. From the page menu, under “Tools & settings”, click the Templates drop-down.
4. Click Templates, and then click Feeds.
5. Click the feed name of the feed items that you want to download.
6. Click Download above the table. There will be a drop-down with the different formats that the file can be downloaded in. Select the file type that you want.

The entire feed content will be downloaded, and the file will be saved in the download folder of your operating system.

Supported download formats

You can save your file as any of the following supported formats:

• Excel .csv
• .csv
• .tsv
• .pdf
• .xlsx
• .xml
• Google Sheets

Related link

• About Templates